For any business, staying on top of the latest website trends is vital. This is to ensure that the website catches any of the fleeting attention of online shoppers. Over the past couple years, the evolution of website design has created the potential for more opportunities and creativity for businesses using e-commerce as a business tool. Web design is all about looking into the future and future trends. The relationship with technology in modern society can be a showcase for new innovations, animation and overall interaction with visitors.
In 2022, there have been a number of stand-out and innovative website designs – let’s look through the main ones.
- The Memphis Design. This was one of the defining aesthetics for the 1980s, which has recently got back into style. It includes a multitude of chaotic patterns and shapes together. It is used in order to reject minimalism and attract those with high tastes, such as art critics. This design makes any website more colourful, approachable and adventurous.
- Typography which is bigger and bolder. This includes no images, no graphics, just text. The bigger and bolder the typography, the better and longer-lasting impression a website can make. At a certain size, words can become more of a graphic element, making the text the visual focus point of the website.
- Visible Borders. Website designs are built on a strict grid and held together by code. In 2022, web designers started looking for a more realistic layout which reveals the foundation of the website through borders and frames being visible to the visitor. These simple borders can give a website a subtle, retro touch.
- Engaging interactives. Over the years, websites have increased the use of animation and showcases. The interactions which have started to be used delve beyond strolling. Websites such as Apple and Spotify use this method. It is used to encourage a more meaningful engagement with the web page. Visitors is invited to use a specific form of interaction to learn how the page works – therefore allowing them more time to purchase.
- Moving type. Typography in modern technology can do more than just convey information. Moving type is when animation is used to make text move across the page. Text on the page can therefore appear fresher and more unexpected – providing more interest and interaction for the visitor. These small touches allow the typography of the website take centre stage, without being too prominent.
These are just 5 of the main website trends which have dominated 2022 so far. As stated, more retro styles are coming back into style, while also creating a more interactive domain for any visitor. Here at SK Web Design, we can offer any kind of website style you require. We always aim to make your business stand out to as many visitors and customers to increase any revenue to your business. For more information on our website packages and other services, take a look around our website today. Or, get in contact with us, we will be happy to help.